Just three days after announcing it was bringing back the Ford Bronco, the new version has already sold out.
All 3,500 available reservations for the 2021 Bronco First Edition were sold out as of Wednesday morning- at $100 a pop just for the reservation slot.
The First Edition will carry all the features of the new Bronco line and sell for a starting price of $59,000. The 'regular' editions of the new Bronco will carry a price tag closer to $30,000. The vehicles will begin appearing later this year with the full line expected by next spring.